The Real Value of High-Quality Real Estate Photography and Media
πA new client, one appointment, and a complete listing marketing package delivered in 23 hours.
π‘ Learn why floor plans and virtual tours have become some of the highest-value upgrades for today's listings.
π Zillow research shows these tools help agents win listings while qualifying buyers before showings.
π· Professional photography gets buyers to clickβthe rest of your media helps convince them to schedule the tour.
When real estate photography work comes knocking, I always answer the door.
At the end of the week, I received an email from a new realtor in the area looking to help expand his brotherβs already successful agency in Grand Rapids, Michigan, into the Genesee County area. Coming off of a week of vacation and weather taking out some recent motorsports work, this was a very welcome message. After some quick conversations and landing on the media he wanted for this property, we set the appointment for the beginning of the next week.
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With real estate photography, my most popular package comes with 25 edited images, interior and exterior, that are delivered within 24 hours of the appointment. This allows the real estate agent to receive their images quickly and keep moving on with their sale while allowing me to finish a project quickly and not have it linger in the background. It was exciting to find out the agent wanted more than just images, so we did a package that included a 2D floor plan with dimensions, property information, and an interactive virtual tour.
SEE THE VIRTUAL TOUR BELOW
Adding a floor plan and virtual tour is a great add-on for realtors with insane value. According to Zillow, 70% of home sellers say they're more likely to hire an agent who offers virtual tours and interactive floor plans. A third of home shoppers rank a floor plan as the single most important listing feature. Floor plans qualify buyers before they ever schedule a showing, with 50% of buyers saying they've wasted time touring homes they would have skipped if they'd understood the floor plan first. Thatβs saving realtors precious time and resources by working with buyers who are more knowledgeable and qualified when viewing properties.
When, according to Zillow, 62% of buyers wish more listings included 3D tours and 70% of buyers say a 3D virtual tour gives them a better feel for a home's space than photos alone, itβs a no-brainer to add these elements to your listing. Working with me, these simple add-ons that start at $25 can be the difference between selling a property quickly to qualified buyers or not.
VIEW THE 3D INTERACTIVE TOUR HERE
Professional photos get people interested. A floor plan answers their biggest question: 'Will this home actually work for me?' A virtual tour keeps qualified buyers engaged long enough to schedule a showing. With their powers combined, they're one of the easiest ways to make your listing stand out while helping you win the next listing.
Working with Biography Photography, clients that include real estate agents, brokers, property managers, & property owners can receive a full media package with one easy, quick appointment. This client received all of their media within 23 hours of the appointment.
LEARN MORE ABOUT REAL ESTATE MEDIA WITH BIOGRAPHY PHOTOGRAPHY & START BOOKING HERE